27/54: Halfway Where?

For the Jewish holiday of passover, homes are thoroughly cleaned throughout in an attempt to remove all leaven from the household. I think that if Tide targeted Orthodox Jewish homes aggressively, they could associate the washing of all the clothes in the house with Tide.

It could be clever…Tide with a yarmulke, or Tide made out of matzah. or It could be straight up, Orthodox Jews just love talk of God liking things and/or straight talk.

 

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