I’ve been faced with a problem recently: My head’s been quite cloudy. When faced with “cognitive”, well, I couldn’t help but think the things Tide promises for clothes would be useful.
A mind as clean as my clothes. I could only dream.
At first I thought of a miracle pill or liquid as a brand extension.

But then I realized it was more of a dues ex machina then I expected: It would be tide fixing all the problems. Since I wasn’t prepared to give up on my little orange and blue pill I decided to make it a little more flawed.
You can overdose on this Proctor and Gamble masterpiece. It’s sort of bad to take more than just the one every once in a while, too. Sort of like certain painkillers: If you use them all the time there’s a deep problem and you should see a doctor.
If I could just pop one of these bad boys on a Monday afternoon like today, and for once be able to think clearly, I could have enough productivity for the whole week!
So positives: Clear head and an increase in productivity. Negatives: Take too many and you’ll have what competitive eaters call a “reversal of fortune”